Welcome to my hub

I'm Co-founder and CEO @Uberflip - The #1 Content Experience Platform serving the entire buyer's journey. I also have hobbies - like writing music, hacking code and making cocktails.

  • Bernadette

    Bernadette

    Remix of a Four Tops classic

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  • The Jared

    The Jared

    An artisanal bespoke cocktail with deep roots dating back to 2017

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  • Wicked Jumpshot (Sky's The Limit Mashup)

    Wicked Jumpshot (Sky's The Limit Mashup)

    The Original Wicked Jumpshot (by @yostar) mashed up with Notorious B.I.G.'s Sky's the Limit Acapella (https://archive.org/details/BIGGIE_acapellas_Vol._2) Artwork by some incredible artist I wish...

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  • Tele Groove Delight

    Tele Groove Delight

    Tele Groove Delight by yostar

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  • The Balance Beam

    The Balance Beam

    A well balanced bevy, for when we're all a little off tilt.

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  • How to create a Facebook Business Page: New tips for 2025

    How to create a Facebook Business Page: New tips for 2025

    An optimized Facebook Business Page makes it easier for people to discover and interact with your brand online. Find out how to set one up. The post How to create a Facebook Business Page: New...

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  • From Surprise Departures To Strategic Growth: Taking A Fresh Look At Customer Retention

    From Surprise Departures To Strategic Growth: Taking A Fresh Look At Customer Retention

    The most successful companies treat customer retention as a proactive mission rather than a reactive scramble.

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    Follow @yostar
  • 3 Marketing Lessons Startups Can Learn From Successful Brands

    3 Marketing Lessons Startups Can Learn From Successful Brands

    Empowering your audience with valuable educational resources can turn them into passionate advocates for your brand. By providing useful content that's shareable, like how-to guides, you can...

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  • From Creator To Harvard Case Study: 4 Insights To Build Your Brand

    From Creator To Harvard Case Study: 4 Insights To Build Your Brand

    Her journey exemplifies how creators can leverage their unique voices to build successful and sustainable ventures as the creator economy grows. The message is clear for those looking to follow in...

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  • Content Mills Don‘t Work — Here’s Why

    Content Mills Don‘t Work — Here’s Why

    Content mills: the corner of the internet where everyone's promised the moon, but most people are left in the dark.

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  • Everything I Know About Real Estate Entrepreneurship: How To Get Started and Tips For Success

    Everything I Know About Real Estate Entrepreneurship: How To Get Started and Tips For Success

    Take everything that you think you know about real estate entrepreneurs and throw it out the window. I know that sounds crazy, but just trust me on this one.

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  • I Learned How Sales Champions Drive Deals Forward — Here’s What You Should Know [+ Recent Data]

    I Learned How Sales Champions Drive Deals Forward — Here’s What You Should Know [+ Recent Data]

    Have you ever wondered what sets top sales performers apart from the rest? I know I have … maybe too much. Anyway, I used to think that “thing” was a well-curated mix of charm, confidence, and a...

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  • 2025 in focus: AI leads the way while advertisers expect more control

    2025 in focus: AI leads the way while advertisers expect more control

    As we ease into 2025, AI’s role in advertising will deepen, driving transformative change across the industry. We anticipate AI expanding beyond generative AI capabilities to reshape targeting,...

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  • I Dove Deep Into Work Breakdown Structures — Here‘s What I’ve Learned

    I Dove Deep Into Work Breakdown Structures — Here‘s What I’ve Learned

    Here’s a quick truth. Before writing this article, I stumbled on Akin’s laws, which aptly summarize work breakdown structures. The fun “law” reads: It's called a Work Breakdown Structure because...

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  • How To Prioritize Accessibility In Your 2025 Digital Marketing Strategy

    How To Prioritize Accessibility In Your 2025 Digital Marketing Strategy

    Making accessibility a priority in digital marketing that yields ROI involves thinking beyond pure compliance.

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  • What Happens When Brands Think Like Producers Instead Of Advertisers?

    What Happens When Brands Think Like Producers Instead Of Advertisers?

    Stop thinking like advertisers and start thinking like producers—invest in stories and formats that build long-term brand value.

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  • 24 simple ways to increase Facebook engagement (free calculator)

    24 simple ways to increase Facebook engagement (free calculator)

    Learn how to easily increase Facebook engagement (comments, likes, shares, and more) with these 24 tips and tactics that actually work. The post 24 simple ways to increase Facebook engagement...

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  • Storytelling with data: Strategies to captivate your audience

    Storytelling with data: Strategies to captivate your audience

    Learn how to captivate your audience through storytelling with data – turn numbers into compelling narratives to boost engagement and trust. The post Storytelling with data: Strategies to...

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  • The Getty-Shutterstock merger: A new era for image SEO and licensable content

    The Getty-Shutterstock merger: A new era for image SEO and licensable content

    Getty’s acquisition of Shutterstock could influence the future of creative assets. Learn its impact on SEO, content visibility and more.

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  • The 9 Building Blocks of a Business’s Organizational Structure [With Diagrams]

    The 9 Building Blocks of a Business’s Organizational Structure [With Diagrams]

    I know that behind every great company, division, or team is a great organizational structure — a structure tailored to a company‘s, division’s, or team's goals and one that helps employees...

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