Welcome to my hub
I'm Co-founder and CEO @Uberflip - The #1 Content Experience Platform serving the entire buyer's journey. I also have hobbies - like writing music, hacking code and making cocktails.
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Read ArticleBernadette
Remix of a Four Tops classic
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The Jared
An artisanal bespoke cocktail with deep roots dating back to 2017
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Read ArticleWicked Jumpshot (Sky's The Limit Mashup)
The Original Wicked Jumpshot (by @yostar) mashed up with Notorious B.I.G.'s Sky's the Limit Acapella (https://archive.org/details/BIGGIE_acapellas_Vol._2) Artwork by some incredible artist I wish...
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Read ArticleTele Groove Delight
Tele Groove Delight by yostar
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The Balance Beam
A well balanced bevy, for when we're all a little off tilt.
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Read ArticleYour Audience Uses AI But Doesn’t Trust It – Build Content For The Gap
This article explores the complex relationship between audience trust and the use of AI, highlighting YouGov data showing that while many have concerns about AI, they continue to use it...
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Read ArticleSchrödinger's SaaS: How SaaS Will Evolve Alongside AI
In this insightful article, Virtana CEO Paul Appleby argues against the notion that AI spells the end of SaaS. He contends that rather than replacing SaaS, AI will reshape it, enhancing...
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Read ArticleCause Marketing Has Changed: Customers Want Proof, Not Promises
In today's discerning market, consumers demand genuine cause alignment rather than superficial cause marketing. Kimberly Osborne emphasizes the importance of authentic commitment to social...
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Read ArticleGil Allouche Says Your Best Marketers Are Doing Software’s Job…And That’s Not Good
This article delves into Gil Allouche’s revolutionary insights on B2B marketing efficiency through AI. Highlighting the struggles marketers face with cumbersome processes, Allouche's company,...
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Read ArticleBrands turn to content series and Jimi Hendrix to improve AI search performance
This article explores how brands like Fender and Marshall are adapting their marketing strategies in the age of AI-driven search tools. It highlights the importance of creating rich, branded...
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Read Article7AI CEO Lior Div On Building Up A ‘Generational Company’ In Agentic SOC With The Channel
Discover how Lior Div, CEO of 7AI, is revolutionizing the cybersecurity landscape with his agentic SOC startup. In a compelling interview, he outlines his vision for building a generational...
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Read ArticleHow Voice Is Changing Content Discovery
Discover how AI and voice technology are reshaping marketing strategies and content discovery in this insightful article by the VP of Marketing at Looper Insights. Explore the evolving concept of...
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Read ArticleWhy Google Rankings Don't Predict AI Visibility
In this insightful article, Harold Bell challenges the conventional measures of marketing visibility, specifically highlighting the shortcomings of relying solely on SEO rankings in the age of AI....
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Read ArticleChris Bishop, CEO of BillingPlatform – Interview Series
Discover how Chris Bishop, CEO of BillingPlatform, leverages over two decades of enterprise software expertise to revolutionize revenue management and billing processes. In this insightful...
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Read ArticleHow To Build A Content Distribution System That Compounds
Discover why most content fades quickly and how to build a powerful distribution engine that keeps it alive. This article details a repeatable system that maximizes your content’s reach, enabling...
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Read ArticleHow Community Banks Can Grow Deposits Without Raising Rates
In a rapidly evolving financial landscape dominated by fintechs and megabanks, community banks must adapt to remain relevant. Brian Reilly outlines strategies for deposit marketing that leverage...
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Read ArticleHow Brands Can Deliver Impact Through Experiential Marketing
Discover the transformative power of experiential marketing in Alvin Stafford's insights on building authentic connections between brands and consumers. Far beyond mere events, he emphasizes the...
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Read ArticleAs Gen-Alpha Already Reshapes Marketing, Brands Are Missing The $255 Billion Opportunity
In a world increasingly shaped by Generation Alpha, brands must adapt their marketing strategies now, not later. This article emphasizes their significant influence on family spending and the need...
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Read Article13 Effective Marketing Strategies For Engaging Younger Consumers
This article reveals how younger consumers engage with brands in transformative ways, emphasizing the need for authenticity and participation in marketing. Experts from Forbes Communications...
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Read ArticleHow Customer Ownership Expands The CIO Role
Discover how the evolving role of CIOs is transforming corporate landscapes in this insightful article. As technology leaders step out from behind the scenes and into direct customer...
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