Welcome to my hub
I'm Co-founder and CEO @Uberflip - The #1 Content Experience Platform serving the entire buyer's journey. I also have hobbies - like writing music, hacking code and making cocktails.
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Bernadette
Remix of a Four Tops classic
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The Jared
An artisanal bespoke cocktail with deep roots dating back to 2017
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Wicked Jumpshot (Sky's The Limit Mashup)
The Original Wicked Jumpshot (by @yostar) mashed up with Notorious B.I.G.'s Sky's the Limit Acapella (https://archive.org/details/BIGGIE_acapellas_Vol._2) Artwork by some incredible artist I wish...
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Tele Groove Delight
Tele Groove Delight by yostar
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The Balance Beam
A well balanced bevy, for when we're all a little off tilt.
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How to create a Facebook Business Page: New tips for 2025
An optimized Facebook Business Page makes it easier for people to discover and interact with your brand online. Find out how to set one up. The post How to create a Facebook Business Page: New...
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From Surprise Departures To Strategic Growth: Taking A Fresh Look At Customer Retention
The most successful companies treat customer retention as a proactive mission rather than a reactive scramble.
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Follow me on
Follow @yostar -
3 Marketing Lessons Startups Can Learn From Successful Brands
Empowering your audience with valuable educational resources can turn them into passionate advocates for your brand. By providing useful content that's shareable, like how-to guides, you can...
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From Creator To Harvard Case Study: 4 Insights To Build Your Brand
Her journey exemplifies how creators can leverage their unique voices to build successful and sustainable ventures as the creator economy grows. The message is clear for those looking to follow in...
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Content Mills Don‘t Work — Here’s Why
Content mills: the corner of the internet where everyone's promised the moon, but most people are left in the dark.
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Everything I Know About Real Estate Entrepreneurship: How To Get Started and Tips For Success
Take everything that you think you know about real estate entrepreneurs and throw it out the window. I know that sounds crazy, but just trust me on this one.
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I Learned How Sales Champions Drive Deals Forward — Here’s What You Should Know [+ Recent Data]
Have you ever wondered what sets top sales performers apart from the rest? I know I have … maybe too much. Anyway, I used to think that “thing” was a well-curated mix of charm, confidence, and a...
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2025 in focus: AI leads the way while advertisers expect more control
As we ease into 2025, AI’s role in advertising will deepen, driving transformative change across the industry. We anticipate AI expanding beyond generative AI capabilities to reshape targeting,...
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I Dove Deep Into Work Breakdown Structures — Here‘s What I’ve Learned
Here’s a quick truth. Before writing this article, I stumbled on Akin’s laws, which aptly summarize work breakdown structures. The fun “law” reads: It's called a Work Breakdown Structure because...
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How To Prioritize Accessibility In Your 2025 Digital Marketing Strategy
Making accessibility a priority in digital marketing that yields ROI involves thinking beyond pure compliance.
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What Happens When Brands Think Like Producers Instead Of Advertisers?
Stop thinking like advertisers and start thinking like producers—invest in stories and formats that build long-term brand value.
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24 simple ways to increase Facebook engagement (free calculator)
Learn how to easily increase Facebook engagement (comments, likes, shares, and more) with these 24 tips and tactics that actually work. The post 24 simple ways to increase Facebook engagement...
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Storytelling with data: Strategies to captivate your audience
Learn how to captivate your audience through storytelling with data – turn numbers into compelling narratives to boost engagement and trust. The post Storytelling with data: Strategies to...
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The Getty-Shutterstock merger: A new era for image SEO and licensable content
Getty’s acquisition of Shutterstock could influence the future of creative assets. Learn its impact on SEO, content visibility and more.
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The 9 Building Blocks of a Business’s Organizational Structure [With Diagrams]
I know that behind every great company, division, or team is a great organizational structure — a structure tailored to a company‘s, division’s, or team's goals and one that helps employees...
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