Home » UpContent Demo » Consumers Spend 3+ Hours on Social Media Daily: What They're Doing on Each Platform [Data]

Consumers Spend 3+ Hours on Social Media Daily: What They're Doing on Each Platform [Data]

May 1, 2023 Dharmesh Shah


Have you ever been hypnotized by social media? According to our recent Consumer Trends survey, users of it spend an average of three hours a day there. It's easy to fall into a social media trap, filled with endless distraction. One minute you’re checking a DM and the next thing you know you’ve spent an hour watching videos of corgis playing fetch. But, it does make you wonder what consumers actually do while spending all that time on social media. And -- as a marketer -- you're likely going a step further by asking: "What's my target audience doing on there?" Why Consumers Use (& Love) Social Media Before asking social media users what the heck they're doing on social media all day, we asked them to choose the top three reasons they log on in the first place.

Previous
How AI Will Revolutionize the Future of Business, According to HubSpot's CMO
How AI Will Revolutionize the Future of Business, According to HubSpot's CMO

Artificial intelligence will change how businesses operate. At this point, that statement won't surprise yo...

Next
10 of the Best AI Content Curation Tools to Keep You Relevant in 2023
10 of the Best AI Content Curation Tools to Keep You Relevant in 2023

Want to explore content curation and include it in your content marketing strategy? Here are 10 tools that ...

Return to Home