Your Buyer Isn’t Human Anymore. Neither Is Your Seller. Welcome to AI-Led Growth. With Firebolt’s President Hemanth Vedagarbha

February 13, 2026 saastr.com/


The SaaStr AI Annual unveiled a critical shift in B2B SaaS: the age of AI-led growth. As traditional growth methods falter under rising customer acquisition costs and increased churn, companies must adapt to a model where AI agents dominate both marketing and customer success. This article explores the necessary strategies for SaaS founders to thrive in this new landscape, emphasizing the importance of integrating AI and refining customer engagement from day one. Don't miss out on these vital insights!

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Databricks CEO says SaaS isn’t dead, but AI will soon make it irrelevant
Databricks CEO says SaaS isn’t dead, but AI will soon make it irrelevant

Databricks has reached a $5.4 billion revenue run rate, growing 65% year-over-year, largely driven by its A...