Why American Family Insurance made a reality competition series for Hulu

May 6, 2026 marketingdive.com/


Discover the innovative reality competition "Designed To Last," where American Family Insurance partners with Disney Advertising for an engaging and educational experience. Premiering May 5 on Hulu, this four-episode series challenges architects and inventors to create solutions for home preparedness against environmental threats. With a chance to win $100,000, viewers can learn valuable insights while enjoying captivating storytelling. Don't miss this unique blend of entertainment and information!

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