7 focus areas as AI transforms search and the customer journey in 2026

November 3, 2025 Search Engine Land


The landscape of digital search is undergoing a seismic shift, largely due to the influence of AI. By 2026, AI will manage 25% of global search queries, transforming how brands connect with customers. This article outlines crucial strategies for marketers to thrive in an AI-driven world, covering everything from rethinking customer journeys to integrating systems for seamless interactions. Don't miss insights on optimizing content for AI, enhancing customer experiences, and ensuring future relevance.

-

Next
18 Lessons Coaches Learned From Big Content Marketing Mistakes
18 Lessons Coaches Learned From Big Content Marketing Mistakes

Struggling with content marketing as a coach? Discover invaluable insights from 18 members of the Forbes Co...